Embrace Yourself and Monetize Your Message with Sunny Lenarduzzi

Today’s episode is with Sunny Lenarduzzi. Sunny is something of a social media genius. Her deep knowledge of video marketing has helped several brands and personalities monetize their messages online. Her biggest asset in my opinion is her ability to connect with people in authentic ways and this has been present throughout her career.

Born a natural for broadcasting, Sunny has always valued the power of connecting to an audience through authentic communication. After reporting at the 2010 Winter Olympic and Paralympic Games, Sunny had an ‘a-ha’ moment and followed her heart into starting a business that serves people who desperately want to live life on their own terms.

We discuss her shift in focus, how she found her calling, dealt with bullying and built a following that spans across five continents.

Also, we talk about how she methodically defeated me in a dance-off (make sure you listen through till the end). Check out her episode here or below.

To find out more about Sunny, check out her website at http://sunnylenarduzzi.com/

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About

Tayo Rockson

Tayo Rockson is the CEO and President of UYD Media, a media company that encourages people all over the world to use their difference to make a difference while celebrating diversity and educating others. He is an avid writer whose work can be seen on the Huffington Post, Among Worlds Magazine as well as Global Living Magazine. He is an authority on Third Culture Kids and assimilation into new cultures. He is the author of The Ultimate Guide To TCK Living and through his podcast and blog, he is heard and read by thousands of people in over 100 countries. He grew up in four different continents so he considers himself a citizen of the world. He has lived in Sweden, Burkina Faso, Nigeria, Vietnam and the United States and his goal is to ultimately leave the world a better place than it was before he came into it. Once he discovered that he was a Third Culture Kid (TCK) or someone who spent the formative part of his childhood years (0-18) outside of his parents' culture, he vowed to use his global identity to make an impact in the world. Feel free to connect with him on Twitter @TayoRockson where he is actively making new friends every day.