How to Market to Women with Helen Roe

Helen Roe is a marketing mentor for entrepreneurs. In particular, she works with men by helping them connect and market to women! She comes from a mass market global brand background and has made it her mission to help entrepreneurs and business owners understand how to reach this untapped demographic.

Women are no longer a niche market. They ARE the market – making over 80% of ALL purchase decisions, including high tech products, luxury cars and financial services.

In this episode we go over some steps to do just that and she touches on her Irish, Australian and French connections.

As a gift to the audience she is offering 5 complimentary spots to men who want to

Unlock what’s sabotaging the growth of your business so you can make space for real growth
Learn how to take inspired action with simple strategies you can implement right now
Get clarity and direction on how to effectively reach more female buyers

Take advantage of the opportunity here or take a look at her website.

Enjoy the episode here or below.

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About

Tayo Rockson

Tayo Rockson is the CEO and President of UYD Media, a media company that encourages people all over the world to use their difference to make a difference while celebrating diversity and educating others. He is an avid writer whose work can be seen on the Huffington Post, Among Worlds Magazine as well as Global Living Magazine. He is an authority on Third Culture Kids and assimilation into new cultures. He is the author of The Ultimate Guide To TCK Living and through his podcast and blog, he is heard and read by thousands of people in over 100 countries. He grew up in four different continents so he considers himself a citizen of the world. He has lived in Sweden, Burkina Faso, Nigeria, Vietnam and the United States and his goal is to ultimately leave the world a better place than it was before he came into it. Once he discovered that he was a Third Culture Kid (TCK) or someone who spent the formative part of his childhood years (0-18) outside of his parents' culture, he vowed to use his global identity to make an impact in the world. Feel free to connect with him on Twitter @TayoRockson where he is actively making new friends every day.