The Business of Expertise With David C. Baker

Today’s interview is with David C. Baker. David is an entrepreneurial adviser and speaker who teaches us how to make a global impact through thought leadership and how to turn your competitors into an asset. He grew up with a tribe of Mayan Indians in a remote village in Guatemala and has worked and lived all over the world before finally settling down in Nashville, TN. He is also a regular speaker not only for TEDx, but for Harvard, Adobe, and other international conferences. His fifth book, The Business Of Expertise: How Entrepreneurial Experts Convert Insight To Impact + Wealth teaches entrepreneurs how to elevate themselves and the world.

David grew up with a tribe of Mayan Indians in a remote village in the highlands of Guatemala. He’s a helicopter and airplane pilot, an avid photographer, and taught high performance motorcycle riding/racing. Based in Nashville, he has visited and worked all over the world. He is married, has two boys, two daughters-in-law, and multiple grandchildren.

David and I talk about the following in the episode:

How to generate thought leadership that will set you apart
How to test positioning for your practice or firm?
How to develop deeper expertise?
How to attract a following in the marketplace?
How to use pattern recognition in your practice, monetize it and turn that into intellectual property?

Resources Mentioned In The Episode:

Thought Leader Academy: https://www.thoughtleaderprogram.com/courses/thoughtleaderacademy
The Business Of Expertise: How Entrepreneurial Experts Convert Insight To Impact + Wealth: https://www.amazon.com/Business-Expertise-Entrepreneurial-Experts-Convert/dp/1605440604
The Business of Expertise Website: https://www.expertise.is

Catch our episode here or below:

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About

Tayo Rockson

Tayo Rockson is the CEO and President of UYD Media, a media company that encourages people all over the world to use their difference to make a difference while celebrating diversity and educating others. He is an avid writer whose work can be seen on the Huffington Post, Among Worlds Magazine as well as Global Living Magazine. He is an authority on Third Culture Kids and assimilation into new cultures. He is the author of The Ultimate Guide To TCK Living and through his podcast and blog, he is heard and read by thousands of people in over 100 countries. He grew up in four different continents so he considers himself a citizen of the world. He has lived in Sweden, Burkina Faso, Nigeria, Vietnam and the United States and his goal is to ultimately leave the world a better place than it was before he came into it. Once he discovered that he was a Third Culture Kid (TCK) or someone who spent the formative part of his childhood years (0-18) outside of his parents' culture, he vowed to use his global identity to make an impact in the world. Feel free to connect with him on Twitter @TayoRockson where he is actively making new friends every day.